After a weekend of sales, spending, and splurging, it’s time to get into the spirit of giving.
Giving Tuesday, a day to promote charity before the holiday season is underway.
Giving Tuesday is a unique charity which is growing fast worldwide, thanks to its unique approach for promoting the event. The charity utilizes social media, focusing on hashtags to spread the word. Last year’s giving day raised 277 million, 60 million of which came through Facebook.
The charity isn’t just focused on the web, though. Local rallies play a huge part in Giving Tuesdays success, and there’s one right here in Calgary. This morning a large rally at Fresh Start Recovery Center kicks off today’s celebrations, with hundreds in attendance.
The Rally runs until 9 am today, with more celebrations to follow in the afternoon.